MAGNETRON

One key part of our project is getting to know the oft-discussed “one percenters,” since they will be a large part of our target audience.  Not only do we need to know who they are, but we also need to know what challenges they face, so that we can design an appropriate solution. Talking to people directly through interviews is one of the best ways to get this information.  However, it unfortunately isn’t practical to personally talk to every single potential one percenter in Amsterdam.  Therefore, we needed to do something that could more easily reach a greater number of people. Continue reading “MAGNETRON”